Essentials of Digital Media Management
Dates: 25 - 29 October
Rhodes University’s Sol Plaatje Institute for Media Leadership invites managers, editors and senior journalists from media organisations across the African continent to participate in a five-day seminar titled the Essentials of Digital Media Management.
The seminar is intended to:
· Familiarise participants with recent developments in the new media sector that have had a significant impact on the media in different parts of the world, · Explore how such developments are likely to impact on the media in Africa, particularly as more and more people have access to high speed bandwidth · Allow African media to learn from the experiences of American and European newspaper houses that have been negatively affected by new media offerings · Expose participants to examples of successful online and mobile strategies by newspapers and provide them with tools for assessing whether these could be adopted in Africa.
Participants who successfully complete a short assignment at the end of the course will be awarded a Essentials of Digital Media Management certificate from Rhodes University.
Who should attend?
The seminar is primarily intended for editors and senior editorial staff responsible for developing and implementing new media strategies for their respective organisations. However, it will also benefit production staff and journalists who increasingly have to think differently about the content they produce and the platforms for which they produce. The seminar is designed to accommodate participants who are grappling with the questions of how new technologies will shape the future of the industry, but does not assume advanced technical knowledge.
Before joining Rhodes, Harry worked for the office of the President in South Africa creating long-term scenarios for the both the country and the African continent. The results of this two-year research project, “South Africa 2025: The future we choose”, outlining three scenarios for South Africa, was published in September 2008. Harry’s research interests include the use of mobile communications to encourage long-term behaviour change (especially in field of HIV and AIDS field), using cell phone technology to match producers to markets in developing countries, and the use of cell phones by government to provide better services and information to citizens. In his position at MTN Chair at Rhodes, Harry is running a major project funded by the USA-based Knight Foundation entitled “Iindaba Ziyafika - The news is coming”. This project aims, among other things, to better equip media producers in Africa with the skills and the software to use mobile phones to democratise both news production and news dissemination. Harry has PhD in history from the University of the Witwatersrand, and lives and works in Grahamstown.
Course Costs:
The five-day course will run at the Sol Plaatje Institute for Media Leadership at Rhodes University in Grahamstown.
The course will cost R6500.00 including all lunches, teas and a working diner. Airport transfers between Port Elizabeth and Grahamstown are not included in the course. However, both transport and accommodation arrangements can be made on request. Accommodation can be booked at bed and breakfast establishments in Grahamstown from around R400.00 per person per day.
Interested candidates can email the SPI’s marketing and communications officer, Monique Senekal on m.senekal@ru.ac.za or call her on 046-603 8949.
The number of participants is limited. Registration will not be confirmed without payment at least ten days before the course commences.
Please make payments by direct transfer to Rhodes University bank account:
First National Bank, Grahamstown
Branch code: 210717
Account number: 621 4550 3076
Ref : EODM (Please don’t forget this reference)
Please fax proof of payment to 046 6229591.
Concellations received later than seven days before the programme commences will be liable for 50% of the fee and non-arrivals will be charged.
Last updated » 2010-08-16